3 Smart Ways to Use Promotional Products to Attract Customers

promo items strategyThe use of promotional items is a great way to heighten awareness for your business and products. Finding the right type of items to give to your clients can often be one of the most difficult decisions to make. Too often we hear of businesses which opt for the least expensive choice and then later regret the lack of response they receive from it.

At GoSooy we delight in matching businesses with promotional product ideas that produce the expected results.

To help you get started in your search use these three tips:

  1. Consider items that will be memorable for your clients. Just as each business is unique in what they provide their clientele, the promotional pieces should speak to the interests of the customers they serve. Two examples of this concept are using bright colors and uncommon pieces like a backscratcher.
  2. Building on the first concept for promotional product ideas, look for those things that are associated with your brand, services, or company. If your business boasts “green” operations, consider recycled tote bags, water bottle, or other materials that further your business appearance and philosophy. Another great option in promotional product ideas is to adopt a logo or quote that is catchy and well recognized.
  3. Keep in mind how useful the item may be. There is a reason that stationary, pens, and mouse pads are routinely used for promotional product ideas, these promotional items are consistently used and excellent advertising opportunities.

We have many other promotional product ideas that we can share with you, along with a variety of options to get you started. Our success depends on your success so let’s work together to achieve your business goals.