Category Archives: Strategy

Promotional Product Ideas and Unique Customized Gifts

When shopping for business gift ideas, it’s oftentimes hard to come up with that perfect gift for each person. Fortunately, it’s hard to go wrong with personalized gifts, so try out these customized gift and promotional product ideas. A tote or backpack. For your friend or family member on the go, customize a bag with their […]

Promotional Product Ideas: Why Promotional Products Work

There are a variety of promotional product ideas that can be used as gifts for customers and business associates. From traditional products like ball point pens and coffee cups, to more unique items such as umbrellas and slippers, there are a variety of benefits to take advantage of when using promotional product ideas to create […]

Business Promotional Items Go Organic and Biodegradable

As a business owner, you want to know you are receiving the most value for your advertising dollar. There are numerous mediums available, with proponents of each promising theirs is the best methods. However, The Advertising Specialty Institute reports globally conducted surveys indicate specialty advertising on promotional items is one of the most cost-effective; surpassing […]

Getting Organized With Promotional Items

You want to put your brand at top-of-mind for your clients and customers, and that means placing your name and logo in front of their eyes frequently. One of the best ways to leverage promotional items with your logo is to emphasize organizational products—items that people will handle daily and associate with helpful, productive, positive […]

Promotional Products and Business Gifts Ideas for Fundraising

In the nonprofit world, fundraising never stops, but charitable donations rarely materialize on their own. Just like in the for-profit sector, marketers have to aggressively pursue donations  or these organizations will never meet their goals. Every penny counts when it comes to fundraising, so nonprofits are often hesitate to spend money on marketing. Despite this fact, the […]

Ecological Promos: 5 Eco-Friendly Promo Product Ideas

Eco-friendly promotional product ideas include giveaways with your company’s logo that will remind people of your commitment to a sustainable environment. The products can be a free gift with a purchase or a giveaway at a trade show or sponsored event. The eco-friendly items are often be made from recycled materials and they can prevent additional waste. 1. Bags […]

Great Promotional Product Ideas for the New Year

The first few months of the New Year everyone goes all out on their New Year’s resolutions.  That offers some great opportunities for promotional product ideas to get your company noticed!  Usefulness is one key for successful promotional product ideas, and the New Year offers a chance to work your company name and logo into […]

The Benefits of Giving Away Custom Promotional Products

When it comes to making positive impressions on colleagues, clients and employees, every company needs to do something memorable. Custom promotional items offer so many possibilities of making an impact whether it’s creating brand recognition at a trade show, showing customer appreciation, generating sales referrals, recognizing employees for a job well done and much more. […]